Tuesday, 16 November 2010

Visual Language: Colour Theory

Colour and Contrast


In today's visual language we learnt more about colour theory. We saw many examples of contrasting colours which left everyone with headaches or feeling sick - but we can now be more confident about knowing which colours work together.

  • Change the hue the chromatic value stays the same
  • Change the lightness and so deal with the tint and shade axis
  • With desaturation, the colour value drops and with eventually be removed
  • RGB mixed together makes white - additive colour
  • CMY mixed together makes black - subtractive colour
  • We need light to perceive colour, and we don't all see colours the same because of the eye's sensitivity
  • Colour only makes sense in comparison to other colours, for example we only know light blue through recognising dark blue
  • The eye can be 'fooled' into seeing colours - the same colour can look like a different colour when placed with another colour - using a Pantone Matching System is the only way to identify a true colour
  • High contrasts between colours makes things stand out, and makes text easier to read
Seven Contrasts of Colour
Tone  Colours have tonal values, these can be seen in the forms of neutral grays by removal of hues by desaturation. This is a monochromatic understanding.
Hue  The greater distance between hues on a colour wheel, the greater the contrast
Saturation  The juxtaposition of light and dark values and their relative saturations.
Extension  Deals with the proportion of colours we can see - where they are placed, where the points of contrast are. Two images containing the same amount of one colour but the colours are spread out differently changes how difficult something is to look at
Temperature  The juxtaposition of hues that can be considered warm and cool. Blue is considered cool and red is warm. A gradient shift is created by this juxtaposition, although the colours are in fact flat colours. The colours seem to warm up, and then cool down as the colours get warmer and vice versa for cooler colours. This shows you cannot trust what you are seeing when it comes to colour.
Complementary  These are the opposite colours. The colours are as far apart as can be. Contrasts can be painful to see - such as red and green, not a good idea.
Simultaneous  The boundaries between colours make them perceptually vibrate


What happens with colours when placed with their opposites? I tried to show how colour effects colour with this task. Orange is the opposite of blue, so I placed blue and orange objects on different colours of paper and other objects.